Digital strategy reshapes traditional organizational strategies into modular, distributed, cross-functional, and global business processes.
Harness the potential of digital by:
→ specifying the company’s vision, goals, opportunities and related activities in order to maximize the business benefits of digital initiatives prioritized and implemented;
→ considering the opportunities and risks digital creates and leverage customer intelligence, collaboration with partners / platforms, new product/market exploration, sales and service optimization, enterprise technology architectures and processes, innovation and governance;
→ orchestrating digital assets (web sites, mobile, e-Commerce, social, site and search engine optimization, and advertising) through a more marketing and customer-focused approach.